I-GOLDEN LASER Isebenzisana noMenzi Ophambili Weebhola Ekhatywayo ePakistan
Ngamava angaphezu kwekota yenkulungwane okuvelisa, i-F COMPANY (Ukuze kugcinwe imfihlo, igama lenkampani lithathelwe indawo yi-F COMPANY) ngumthengisi oqinisekisiweyo weebhola ekhatywayo, iiglavu kunye neebhegi zemidlalo kwabanye babathengi abadumileyo kwihlabathi kunye nemidlalo.
Isebenza kwikomkhulu layo ePakistan, i-F COMPANY yinkokheli kushishino ekuveliseni iibhola ezikumgangatho ophezulu kunye nezixhobo zemidlalo ezinxulumene nayo. Enyanisweni, iPakistan ngokwayo yinkokheli yehlabathi kwicandelo lokuvelisa iibhola ezifuthwayo kunye nokuthumela ngaphandle, ithatha malunga nama-40 ekhulwini kwimarike yehlabathi. I-F COMPANY isebenza njengomdlali omkhulu kulo mmandla kwicandelo lokuvelisa iibhola ezifuthwayo kunye nezixhobo zemidlalo yabantwana kwaye namhlanje ilawula iiakhawunti ezikhethekileyo kunye neebhrendi ezihlonitshwayo kwihlabathi liphela.
I-F COMPANY yasungulwa ngo-1989 nguMnu. Masood, injineli yezezindlu owayesebenza kwishishini lokuvelisa ibhola ekhatywayo kangangeminyaka ethile. Ngexesha lokuqala kweshishini, i-F COMPANY yayisebenza nabasebenzi abangama-50 kuphela, nangona kunjalo, uMnu. Masood kunye neqela lakhe lemveliso elizinikeleyo basebenze nzima ukuze bakhule kancinci kancinci ukusuka ekuveliseni iibhola ezili-1000 ngenyanga ukuze ekugqibeleni baphumelele isivumelwano esibalulekileyo ne-Adidas ngo-1994, Oku kwaphawula ukuqala kwexesha lokukhula ngokukhawuleza kwenkampani, eye yanda ukususela ngoko ukuze ihambise iimveliso kubathengi kwihlabathi liphela. Oku kuye kwaphumela ekubeni inkampani iqatshelwe yi-"Federation of Pakistan Chambers of Commerce and Industry (FPCCI)", ngokulandelanayo 'ngeMbasa yeBest Export Performance Award' ukusuka ngo-2008 ukuya ku-2016.
“I-F COMPANY okwangoku ivelisa iintlobo ezintathu zeebhola ekhatywayo, eziquka ubuchwepheshe obuthungwe ngesandla, obubotshelelwe kubushushu kunye nobuthungwe ngomatshini. Okwangoku, i-F COMPANY inomthamo owakhelwe ngaphakathi wokuvelisa iibhola ezingama-750,000 ngenyanga, kunye neengxowa zemidlalo ezingama-400,000 kunye neeglavu ezili-100,000 ngenyanga.” Utyhila i-CEO uMnu. Masood. Ezi mveliso zingasentla zithengiswa ngamagama ahlukeneyo kuquka i-Kjuir ngeenkampani zamaqela. “Okwangoku siqesha amalungu amalunga nama-3000 abasebenzi, nto leyo edume ngokuba yi-F COMPANY yenye yezona ziqeshi zinkulu ePakistan kwaye yeyona nkampani ikuphela kwayo kummandla wasekuhlaleni eqesha abafazi. Ngale ndlela siyakwazi ukubonelela ngamathuba angaqhelekanga kubasetyhini kwiindawo zasemaphandleni kwaye sinabafazi abamalunga nama-600 abasebenza kumgca wokudibanisa wenkampani.”
Ngexesha lembali yayo, i-F COMPANY imisele imigangatho kwishishini lokuvelisa iimveliso ezikumgangatho ophezulu kwicandelo lokuveliswa kweebhola ezifuthwayo, ngelixa ifikelela kwixesha eliphantsi kakhulu lokufumana imali. Ngokwazisa izinto ezintsha ezintsha kunye nokulawula inkqubo eqhubekayo yokuguqulwa, i-F COMPANY ikhule yaba ngumvelisi owahlukileyo kwimarike yamazwe ngamazwe yeemveliso eziqala kwibhola ekhatywayo, elunxwemeni nakwiibhola zezandla ukuya kwiibhola zamayeza kunye neebhola zangaphakathi. Olu luhlu olubanzi lwemveliso luxhaswa ngakumbi kukubonelela ngezinto ezinxulumene noko kubandakanya iibhegi zemidlalo kunye neeglavu zokugcina iinjongo, ezimele ezimbalwa zeemveliso ezivezwe yi-F COMPANY kwiminyaka yakutshanje. “Sinesebe lophando nophuhliso elinamandla kakhulu (R&D) okwangoku eliqesha abaphandi abamalunga nama-90. Ezi zisasazwa kwiindawo ezahlukeneyo kubandakanya iinjineli zeekhemikhali, oomatshini kunye noomatshini kunye nabasebenzi boyilo. Eli sebe lisebenza ngokuzimeleyo kodwa ngokubambisana, oko kuthetha ukuba siyakwazi ukuyila imveliso, siyivavanye kwaye siyibuyisele ukuze iphuhliswe ngokukhawuleza njengoko kunokufuneka,” ucacisa uMnu. Masood. "Iqela lethu eliphucula rhoqo lihlala lijonga kwaye lihlalutya iimveliso nganye nganye kunye neenkqubo zemveliso iyonke ukuze kuphuhliswe kwaye kuphuculwe rhoqo. Oku kwenza i-F COMPANY ikwazi ukuhambisa iimveliso ezintsha kwimarike ngelixa igcina imigangatho ephezulu yokuziphatha ngokunxulumene nokukhutshwa komoya kunye nokusingqongileyo."
Ngokugcina isimo sengqondo esiqhubekekayo nesinoxanduva, i-F COMPANY ikhule yaza yasebenza kunye nabathengi abahlonitshwayo kwihlabathi liphela. Le nkampani ikhethwe ukuba ivelise, ngumthengi, ukubonelela ngebhola ekhatywayo kwimicimbi yamazwe ngamazwe edumileyo efana neNdebe yeHlabathi, iChampions League kunye neetumente ze-UEFA Euro. Kwiminyaka ezayo eli shishini liza kuqhubeka ligxile ekunikezeleni ngempahla yezemidlalo kunye nebhola ekhatywayo ekumgangatho ophezulu, ngelixa lisabela kwiimfuno namathuba emarike eguquguqukayo neyomeleleyo. “Kukho amathuba abalulekileyo kwimarike okwangoku kuba iindleko zokuvelisa eTshayina ngoku ziyanda. Siyakwazi ukuqhubeka sigxile ekuboneleleni ngeemveliso ezikumgangatho wehlabathi ngaphandle kokujongana nomngeni wokunqongophala kwabasebenzi, ngelixa iindleko zokuvelisa zihlala ziphantsi ePakistan,” utshilo uMnu. Masood.
“Ibhola ekhatywayo lishishini elibaluleke kakhulu kwezorhwebo, elikwangumdlalo omkhulu kwihlabathi liphela ngoku. Ubuchwepheshe obutsha buyaqhubeka nokungeniswa kwezemidlalo kwaye sihlala sakha ubuchule bethu ukuze sikwazi ukuhambelana neemfuno zale marike inomdla. Kwiminyaka emine ukuya kwemihlanu ezayo, sijonge ekubeni sendaweni yokwenza iibhola ezifikelela kwi-1.3 yezigidi ngenyanga,” uqukumbela. “Siza kufuna nokukwazi ukuvelisa iibhegi ezisisigidi ngenyanga kunye neeseti ezimalunga nama-500,000 zeeglavu. Kukwakho nezinto ezintsha ezintsha ezinxulumene nokuhambelana kwebhola ekhatywayo esilungiselela ukuzisa ngoku, eziya kuqhubela phambili inkampani phambili. Eyona ntengiso ilungileyo yenziwa ngokuvelisa izinto ezintsha kwaye ukuba siyaqhubeka nokuvelisa izinto ezintsha kukho ithuba elihle lokuba siqhubeke nokukhula kwimarike.”
I-GOLDEN LASER yaqala ukusebenzisana ne-F COMPANY ngo-2012. Kwasithatha iminyaka emihlanu ukwenza iimvavanyo nophando malunga nendlela yokufumana iziphumo eziphezulu zokucubungula kunye nokusebenza kakuhle. Ngabantu ababandakanyekayo kuphela abaziyo imingeni epheleleyo yale projekthi. Enkosi kwiinjineli kumacala omabini ezingazange ziyeke uvavanyo kunye nabalawuli ababambelele kwizimvo zabo kwaye benza inkqubela phambili rhoqo,umatshini wokusika nge-laseriphumelele. Ngoku singabona ukuveliswa kweebhetshi nge-laser kumzi-mveliso we-F COMPANY. Luguquko olukhulu, kwaye lilungelo lethu ukulibona.
